Use display text property of NPS entity.

Also, see that the cell configuration image below. There wasn't an identifier specified for the cell type for parks. You can use the same type for all of them. At a minimum, you need to have one type of cell with an identifier.

But, the way you're doing it now, they all have their own type. That's only really necessary if you want each cell to have it's own style.

![screen shot 2014-05-28 at 2 14 07 pm](https://cloud.githubusercontent.com/assets/24647/3112767/8c06c438-e6c7-11e3-898e-d866654c23a8.png)

![screen shot 2014-05-28 at 2 14 13 pm](https://cloud.githubusercontent.com/assets/24647/3112768/95fb17b4-e6c7-11e3-94c7-ddc41c3e3d9f.png)