Import default bootstrap files and basic html template.
Change title, add link to custom theme (still empty).
Add content stub: navigation, header and sections.
Add basic custom style, define colour palette.
Customize navbar and jumbotron.
Add the three initial claims.
Add style for the three main claims.

Use a table and table-cell layout to obtain equally height boxes but, but only
for big enough screens to avoid breacking boostrap responsiveness.
Add footer.
Define typographic style.

Use serif fonts (Linux Libertine O), accordingly set base color to black for
ligibility and elegance.
Small-caps navigation links.
Wider jumbotron text in small screens.

To avoid using more than two text lines.
Use fluid layout, but limit width to 1170px.

Use a fluid layout to better exploit space on small screen (tablets), but limit
the max-width to 1170px as for the non-fluid boostrap default.
Revert "Wider jumbotron text in small screens."

No more required with the fluid layout.

This reverts commit 4fa68afadc15d98f7e347fba8d0365799ac56a1d.
Add smooth-scroll plugin by v5.0.0, by Chris Ferdinandi

http://github.com/cferdinandi/smooth-scroll

Also add script.js file for all custom javascript and various plugins settings.
Enable the ScrollSpy plugin.

Update navigation links according to the page scroll.
Close collapsed nav-bar (mobile) when clicking.

I prefer this beheviour, let's test it. From
http://stackoverflow.com/questions/16680543/hide-twitter-bootstrap-nav-collapse-on-click
Also close navbar when clicking on the "Brand" link.
Add a small delay before closing the navbar when clicking a link.

I prefer like this, instead of suddenly disappear after jumping to the new
position.
Small bug: do not open navbar when clickin on of the link.

Previously clicking the "brand" link was triggering a navbar toggle button
click thus openin it if closed. This was meant to onlcy close it after clicking
the link. Correct the bug by checking for the navbar visibility.
Link join us button to the page section.

Join us button has to be actually an anchor, not a button (form element). Shame on me!

Also make it scroll the page when clicked.