ParaViewBranding: Improve install destination flexibility

Replace the INSTALL_(BIN|LIB)_DIR options to build_paraview_client with
more flexible INSTALL_(RUNTIME|LIBRARY|ARCHIVE|BUNDLE)_DIR options.  The
latter match the CMake install(TARGETS) command DESTINATION options.  It
also avoids having a platform-dependent default.  For compatibility,
implement the old options by mapping to the new options.

Also update the call site for ParaView itself to use the new options.

Change-Id: Ib1a3e560424bc2036b82359e5ab0870804bdf778
Update VTK testing macro usage

Change-Id: I4c8b8e0d144f01816b8eb68436e6fd17dc64e71a
Merge topic 'improve-branded-apps'

cffa07e5 ParaViewBranding: Improve install destination flexibility
Merge topic 'vtk-test-macro-compat'

9b0810f3 Update VTK testing macro usage