WS-155 exclude generated files in export folder

There are several "plugins" that generate files in the export
folder that should be excluded from the ProjectFolderConfiguration.

There was code that looked like it was trying to exclude them from
the entire repo, but it seems to only attempt to exclude them from
the root directory.  These patterns were made explicit.
No, it won't Excludes take precedence over Includes.  If I exclude all of export (BTW, which I tried), then the Include of things in export (see below) would not be effective.  Good question!