Implementing a demo project

@mgorbach 
Assigning this to you, we can discuss at the standup tomorrow.
Closes #1.

Demo project for RZVinyl outlining many of the core features.

#### Features Demonstrated
- Importing
- ActiveRecord extensions
   - Delete
   - Count
   - Fetch by attributes
   - Fetch by primary key
- "Scratch" context for editing

#### Features Not Demonstrated
- Creating a new object in-app
   - Requires lots of UI
- Direct query using AR extensions (not using fetched results controller)
   - No good use for it here, will document in README
@ndonald2 Something to think about for RZVinyl. MR has a way of saving "up" the chain with the pattern that you are using here. It'll happen often.