Build a Squirrel installer as part of CI build

This PR kicks off the work we need to do in order to create an installer / update framework for Atom on Windows:

## TODO:

- [x] Get an installer building
- [x] Make sure we don't bork builds on Mac / Linux
- [x] Handlebars the NuSpec file to drop in the current version from package.json
- [x] Codesign the installer in CI builds
- [x] Make sure that the RcEdit hacking doesn't stomp the Squirrel-aware tag (needs atom/atom-shell#614)
Was this one different than https://raw.githubusercontent.com/atom/atom/master/resources/win/atom.ico ?