Basic block in place

Signed-off-by: Oren Leiman <oleiman@neutral.io>
Hipchat block complete

Signed-off-by: Oren Leiman <oleiman@neutral.io>
Unit test and block docstrings

Signed-off-by: Oren Leiman <oleiman@neutral.io>
Adds README and changes HipChat attr 'from_name' to 'sender'

Signed-off-by: Oren Leiman <oleiman@neutral.io>
BLK-198 Addressing my own review comments
BLK-198 Some PEP8 and cleanup
Merge pull request #1 from nio-blocks/feature/block_meat

Feature/block meat