New chapter on discussion features for all users

@gwprice , @lou-wang , @marcotuts , @mhoeber , @srpearce , @WatsonEmily   : new chapter describing discussion forum features that can be used by both students and staff. Intention is to encourage exploration and identify features that may not be entirely evident in the UI (like the color coding of the dialog bubbles for posts) without over-documenting. 

An HTML version is available here: http://draft-discussions.readthedocs.org/en/latest/running_course/discussions_students.html
I don't think it's necessary to get to that level of detail. My goal with this chapter is to encourage use and exploration among people who may not be forum-savvy but who are computer literate and motivated.