Redo exported macro serialization

The old method of serializing the AST gives totally bogus spans if the
expansion of an imported macro causes compilation errors. The best
solution seems to be to serialize the actual textual macro definition
and load it the same way the std-macros are. I'm not totally confident
that getting the source from the CodeMap will always do the right thing,
but it seems to work in simple cases.
auto merge of #11720 : sfackler/rust/macro-export-source, r=alexcrichton

The old method of serializing the AST gives totally bogus spans if the
expansion of an imported macro causes compilation errors. The best
solution seems to be to serialize the actual textual macro definition
and load it the same way the std-macros are. I'm not totally confident
that getting the source from the CodeMap will always do the right thing,
but it seems to work in simple cases.