add kernelspec for IPython 3.0

Still WIP, 

But once https://github.com/ipython/ipython/pull/6126 is merge this will allow to change running kernel in a single notebook server. This add the minimal changes necessary to register a new kernel with IPython.

The things that are still to figure out are the modification Julia bring to tooltip, and the logo/favicon that does not change (yet).

![capture decran 2014-07-26 a 22 43 23](https://cloud.githubusercontent.com/assets/335567/3712236/8a881e10-1505-11e4-8ecb-88739b503de0.png)

`language` here is just a hint, and is used to derive `codemirror_mode` if not given. I suppose lower case is better. @takluyver ?

The md stuff will be taken care of in IPython and transformed to corresponding kernel spec, we will probably consider both upper and lower case and have a few special cases.