Expose upload_rm option in the documentation

This is a doc change explaining the `upload_rm` cli import option. It was originally written as a 5.0.4 fix and so made minimal changes to pages. It may be that for 5.1 we will want to further re-organise the import pages.

@sbesson This needs the file `/downloads/inplace/advanced-help.txt` pulling in from somewhere. Is there an automatic way to do this?
Might need a bit more contrast here. It looks remarkably like you can use one options that does X, or the other option that also does X but only in certain circumstances.