Base Setup

Implementing new markup and minimal css in order to clean up and strip out as much bootstrap as I can. Not quite there but I wanted to get this PR out the door.

Comp:
![image](https://f.cloud.github.com/assets/283397/2377819/44e871d8-a887-11e3-921b-a4b663222952.png)

Master branch:
![image](https://f.cloud.github.com/assets/283397/2377799/0ba94ff0-a887-11e3-88ff-1ca3fcb0dd39.png)

Base setup branch:
![image](https://f.cloud.github.com/assets/283397/2377828/765344d2-a887-11e3-96db-7232d6fa1910.png)