[SPARK-2067] use relative path for Spark logo in UI

Author: Neville Li <neville@spotify.com>

Closes #1006 from nevillelyh/gh/SPARK-2067 and squashes the following commits:

9ee64cf [Neville Li] [SPARK-2067] use relative path for Spark logo in UI
Grammar: read -> reads

Author: Andrew Ash <andrew@andrewash.com>

Closes #1016 from ash211/patch-6 and squashes the following commits:

e3865c8 [Andrew Ash] Grammar: read -> reads