I think they are pretty much as simple as they can be:
- we need to specify the xcodeproj the pod applies to
- we need to specify the workspace it will get added to
- need to specify the platform and the target to link to, plus the Pods target name for collision avoiding

I think the only simpler version could be:
```
xcodeproj 'CLI'
workspace '../../Demos'

target :CLI_osx do
  platform :osx, '10.7'
  link_with 'CLI'
  pod 'CocoaLumberjack/CLI', :path => '../../'
end
```
Is this change worth it?