Create initial standards docs

I tried to come up with a few sections and some comments to start a discussion with everyone.  There was talk of existing standards, and it'd be great if they could be linked or copied to here.

My initial thoughts:
- Simplicity.  They should be as light as possible.
- It might make sense to come up with softer guidelines, and then as we use them, get a feel for which ones should be more strict.  Possibly setting a date to review them in the future?

Questions:
Do these sections like these make sense?

@Gregadeaux @jeregrine @joshdholtz @nickgartmann @stoodder