remove examples, user has come from example
Add form helper text
Simplify new policy intro copy

Breaks points down into simpler sentences where possible and uses voice and tone guide https://github.com/openaustralia/publicwhip/blob/test/design_docs/design_persona.md#voice
change markdown formatting for flexibility

also adds semantic paragraphs elements to render
front load tips section with summary statements
try to provide clearer examples

An improvement ... could be better.
Remove the second example from tip 1
remove confusing exception example
move tips into separate partial with disclosure
highlight the lead
Move lead into page-header
restrict page layout into 8 collumns
More the form labels more salient
remove doubled wrapping element

simple_form adds a wrapping div
fix typo

https://github.com/openaustralia/publicwhip/pull/711#discussion_r18744496
fix typo

https://github.com/openaustralia/publicwhip/pull/711#discussion_r18744505
clarify tips sentence

https://github.com/openaustralia/publicwhip/pull/711#discussion_r18744512
Merge branch 'test' into policy_new_copy

Conflicts:
	app/assets/stylesheets/application.css.scss
Merge pull request #711 from openaustralia/policy_new_copy

Rework copy on policies#new