=htp groundwork for routing and a first, basic set of directives

This is a first cut extracted from #15609 ready to be reviewed.

It contains 
 - The basic data structures for routing
 - `BasicDirectives` containing helper directives used for building other directives
 - `PathDirectives` + `MethodDirectives`, so that one can build simple demos and as a demonstration of how directives are built
 - A first implementation of `HttpService` on top of streams
 - a new `akka-http-testkit` project containing our testing infrastructure
 - a new `akka-http-tests` project containing tests for the current state + a simple, standalone test application demonstrating routing on top of streams
 - supporting changes in the existing infrastructure

Even in this form it is quite big and much stuff to review so I'm not sure if it is still viable to be included in the 0.6 milestone.

/cc @sirthias 
This was basically copied from spray. For the lack of better alternatives I put `RequestBuilding` into `akka-http-testkit` for now but `RequestBuilding` was always thought to be used as a general way of building requests in which case this was handy. I guess at one point we should reconsider all the ways in which akka-http allows building HTTP stuff like requests and streamline the API around one approach.