[SPARK-1566] consolidate programming guide, and general doc updates

This is a fairly large PR to clean up and update the docs for 1.0. The major changes are:

* A unified programming guide for all languages replaces language-specific ones and shows language-specific info in tabs
* New programming guide sections on key-value pairs, unit testing, input formats beyond text, migrating from 0.9, and passing functions to Spark
* Spark-submit guide moved to a separate page and expanded slightly
* Various cleanups of the menu system, security docs, and others
* Updated look of title bar to differentiate the docs from previous Spark versions

You can find the updated docs at http://people.apache.org/~matei/1.0-docs/_site/ and in particular http://people.apache.org/~matei/1.0-docs/_site/programming-guide.html.

Author: Matei Zaharia <matei@databricks.com>

Closes #896 from mateiz/1.0-docs and squashes the following commits:

03e6853 [Matei Zaharia] Some tweaks to configuration and YARN docs
0779508 [Matei Zaharia] tweak
ef671d4 [Matei Zaharia] Keep frames in JavaDoc links, and other small tweaks
1bf4112 [Matei Zaharia] Review comments
4414f88 [Matei Zaharia] tweaks
d04e979 [Matei Zaharia] Fix some old links to Java guide
a34ed33 [Matei Zaharia] tweak
541bb3b [Matei Zaharia] miscellaneous changes
fcefdec [Matei Zaharia] Moved submitting apps to separate doc
61d72b4 [Matei Zaharia] stuff
181f217 [Matei Zaharia] migration guide, remove old language guides
e11a0da [Matei Zaharia] Add more API functions
6a030a9 [Matei Zaharia] tweaks
8db0ae3 [Matei Zaharia] Added key-value pairs section
318d2c9 [Matei Zaharia] tweaks
1c81477 [Matei Zaharia] New section on basics and function syntax
e38f559 [Matei Zaharia] Actually added programming guide to Git
a33d6fe [Matei Zaharia] First pass at updating programming guide to support all languages, plus other tweaks throughout
3b6a876 [Matei Zaharia] More CSS tweaks
01ec8bf [Matei Zaharia] More CSS tweaks
e6d252e [Matei Zaharia] Change color of doc title bar to differentiate from 0.9.0
(cherry picked from commit c8bf4131bc2a2e147e977159fc90e94b85738830)

Signed-off-by: Patrick Wendell <pwendell@gmail.com>