removing non-consumable item from various projects
- Making SoomlaEntity id be labeled itemId
- Adding VirtualItemReward
- Adding init for SoomlaProfile
- Fixing toJSON by removing all nulls from it (bridge API compliant)
Merge branch 'cocos2dx-v2' into cocos2dx-v2-jandusoft

Conflicts:
	Cocos2dXStore.xcodeproj/project.pbxproj