add useful development, testing and production gems
ignore files we do not want in the repo
binaries
remove configuration files from repo (see 12factor)
add style guide enforcement with rubocop
add travis
add example config files for new developers
add base guard file
add stage env
downgraded rails - lets not base our product on 4.2.0 until release
Merge pull request #10 from asm-products/#62-repo-prep

#62 repo prep