Feature/revise spec

DO NOT MERGE. FOR DISCUSSION ONLY. @zdne @honzajavorek Please comment.

This PR updates the SPEC based on @zdne and my multiple discussions and refinements.

It also pulls in the current README with some typo fixes. 

@zdne I basically forked and update your branch for this PR into master. Would you prefer I just fork off of master and just create a branch the only adds the spec? Let me know.
I am missing of am missing an explicit explanation of the fact that fixed structure members can't contain any additional items  / properties (equivalent of JSON Schema `additionalProperties = false`)