split out change log and add links and intro content to readme
Merge pull request #110 from chunsaker/claire-cleanup

split out change log and add links and intro content to readme
Merge branch 'master' into develop

* master:
  split out change log and add links and intro content to readme
Adding NPM flair.
Removing trailing whitespace.
Fixing formatting.
Copying in the Stormpath text.
Formatting.
Fixing wording.