Title attributes won't be read by most screen readers. But good for people hovering the logo. So we should double with:

``` html
<span class="team__crest__img" style="background-image: url(@Configuration.staticSport.path/football/crests/120/@{awayTeam.id}.png)" title="@awayTeam.name crest">
    <span class="u-h">@awayTeam.name crest</span>
</span>
```

Good for you?