maven deploys do NOT use diff MAVEN_REPO; for maven deploy MAVEN_REPO is always set to ala-repo (this has to be in sync with the repo id in ~/.m2/settings.xml file; maven apps use only diff URL (one for snapshots, one for releases); this is normally handled by the <distributionManagement> in the pom.xml file, HOWEVER <distributionManagement> seems to be ignored when using maven in manual mode like this app does in the after_success section