Given the custom nature of this log, the key=value style will make it easier to use in splunk.

Maybe something like:

```
Tue Oct 08 12:37:36 EDT 2013 - event=8a8d01414198d6f8014198f2cc8114b9 entity=8a8d01414198d6f8014198ee4dbb14a7 type=CREATED performed by consumer=dfa30c3c-4a8f-4cab-9b79-5a4764e5ff1c for owner=8a8d01414198d6f8014198d70d1f0004 
```

Not particularly human readable though...

Would it be worthwhile to include the event id? That would get it in the logs, where it could be looked up
in the db for troubleshooting later.