@shadyvb could you move the markup outside of the translated string and make sure the plugin name matches? Something like:

```php
echo sprintf(
    '<strong>%1$s</strong>: %2$s', 
    __( 'Dependency Minification Error', 'depmin' ), 
    __( 'Pretty permalinks are not enabled in your Settings, which is required for this plugin to operate.', 'depmin' )
);
```

Also, it would be handy of there was a link to `admin_url( 'options-permalink.php' )` so they could turn permalinks on. This would be an extra goodie :smile: