"By" is a fighting word

The multiple, uncredited authors of Google's author-detection and G+ profile
linking code don't understand dirt-simple concepts like multiple and/or
uncredited authorship. Which means it's apparently unsafe to use the phrase
"by _____" anywhere on your site when discussing some external piece of writing
or art, because whoever you're talking about will get their head stuck next to
your page in the search results.

This commit changes the description of the book by James and Jeff to use a
slightly more awkward phrasing that Google hopefully hasn't figured out yet, as
attempt number three at getting Jeff's head off the results; once again, sorry Jeff.