Add configurable post-process hooks

On Mon, Jan 21, 2013 at 11:16:58PM -0800, Arun Persaud wrote:
> but I was wondering if there is any chance to add some hooks, so
> that the user can modify the feed before it gets send, something
> that takes the url, uid, and other interesting information and
> returns the body of the feed that should get emailed.

This is not quite what he asked for (e.g., I don't pass the URL
explicitly, the hook should return the full message instead of just
payload, ...), but I think it get's the job done.

Signed-off-by: W. Trevor King <wking@tremily.us>
filters: added some documentation and a basic example for a filter

Signed-off-by: Arun Persaud <apersaud@lbl.gov>