cli doc updates and cleanup for app refactoring
update client reference docs
update terms post application object model changes
update concepts post application object model changes
add apps:info with info shortcut
remove unnecesary JSONField subclasses, remote undoc'd members from api.models
standardize on spaces instead of tabs to fix code block formatting
fix noindex indentation
add escaping of astericks for sphinx
update installation docs
remove todos from toctree
update readme with new app-oriented workflow
fix typo in deploy language