Renamed the base package to calloway
Creating a stand-alone requirements generator because Django can run any commands if it can't import the apps. This leads to a bad condition where you can't generate the requirements file because the requirements aren't met.
Modified the generate_reqs script to update requirements for synagg
Added the shebang to the generate_reqs script.
Removed the .py from teh script as it really is unneessary
made generate_reqs executable, fixed name in setup.py
Updating the requirements mapping
generate_reqs now accepts one or more requirements files and excludes matching lines from the output. It works recursively if -r requirements are in the file.

Could still lead to version mismatches
Updated requirements to their current versions
Fixed a bug where a requirements file was not optional when generating requirements
Updated the version of massmedia to install to 0.6
changed pypi simple url
Getting rid of some really old cruft
PIL is installable now!
Updating versions to latest versions
Updated versions of massmedia and stories
Merge ../Calloway
refactoring some of the package handling fab functions