use const FIELDNAME_NUMBER instead of string literal
use const FIELDNAME_TITLE instead of string literal
Use const FIELDNAME_SHORTDESC instead of string literal
Use const FIELDNAME_IMAGEURL instead of string literal.
Use const FIELDNAME_ADDRESS instead of string literal.
use const FIELDNAME_HOURS instead of string literal
Use const FIELDNAME_WEBSITE instead of string literal.
use const FIELDNAME_DESC1 instead of string literal.
use const FIELDNAME_DESC2 instead of string literal
Use const FIELDNAME_DESC3 instead of string literal.
use const FIELDNAME_DESC4 and FIELDNAME_DESC5 instead of string literals.