default_info - converting apply to sync

- db migration adding a new 'default' column for custom_info
- updating the schema
- re-wording from 'apply' to 'sync'

default_info "apply" takes the default_info keys that are specified on an org,
and syncs them with all the systems (or distributors) under that org. this
includes adding custom_info but also removing custom_info
(that may have values attached to it).