Stop zipping to run

node-webkit supports just passing a folder path, neat!

Also cleaned up .gitattributes/.gitignore
Project meta & started naming update
Cross-platform (ish) packaging

Buffers are fun!
Also now building into ./build/
Set up config system

So I don't go leaking my secrets everywhere!
Start writing OAuth code
Un-break launching the app

Should figure out cross-platform launching at some point.