Have setup.py pull only ChangeLog recent highlights from
ChangeLog_highlights.rst to avoid PyPI having trouble with invalid reST
markup and to make changes less TL;DR
setup.py: Update url to 'https://github.com/pymssql/pymssql'
README.rst: Add link to Microsoft SQL Server
(http://www.microsoft.com/sqlserver/)
.travis.yml: Don't test "1.0" branch