Since this line is only an assignment used in many places, you can move on top of the file (i.e. line 17). Text wrapping around 80 chars can help readability of the code. Example

`{% set top_blurb =
_('Modify your profile here and choose who can see your profile fields. You can 
   make parts of your profile publicly visible, but please be careful about 
   sharing your contact information.') %}
`