Bug 865411 - [SMS] Banner required to hold message when user reaches the Max Segments in SMS composer r=borja

* implement the notification according to UX and Visual design
* display this notification if we reach the max length
* disable the send button if over 10 segments, but keep it enabled if we have
  exactly the max length
* rewrote the enableSend function to make it more readable and manageable
* use the new markup loader in thread_ui_test.js, and make it global
(cherry picked from commit a64ee1c346e71d7ff64904fcfe7dfbd834f1877d)

Conflicts:
	apps/sms/index.html
	apps/sms/js/startup.js
	apps/sms/js/thread_ui.js
	apps/sms/locales/sms.en-US.properties
	apps/sms/style/sms.css
	apps/sms/test/unit/sms_test.js
	apps/sms/test/unit/thread_ui_test.js