delegate the help parsing to the external package

this originally caused the parse help function to try parsing the help
at the top of the main entry point of the npm package (usually
index.coffee)
Wordsmithing, flesh out external scripts
Bring over creating script packages
Bring over persistence
Wording
Add section with link to adapters
Don't use my email in docs, lol. Also, fake heroku app name.
Fix spacing
Fix spacing
Wooorrrrrrrdddds
More active
Update template
Merge master
Spelling and other fixes, thanks @jellyfrog!
Whoops, forgot to commit
Formatting, etc
Fix things pointed out by @nakajima
Elaborate on 'checkout of your hubots source code', based on feedback in github/hubot-scripts#1036
Merge pull request #429 from github/wiki-to-docs

Create Up to Date Docs and Deprecate Wiki
Update help.coffee to use robot.alias if it's defined

Previously, if you specifed an alias like '/', it wouldn't be reflected in `/help`'s
output, instead just showing the robot name.