bug 895771 - refactor 'jenkins' make target into 'setup-test'
bug 895771 - enable django tests, refactor global submodule update into socorro
bug 895771 - refactor make file to install npm, rename and dry out dependencies related targets
(no bug) - merge setup-test and coverage built targets into test
bug 895771 - let webapp-django manage its own tests and builds

Make will change dirs and let webapp-django manage its own tests and builds. Then make will be responsible for syncing it all into the right place.