Generate links for non-variable links

See #268

git-svn-id: http://gsoc.svn.wordpress.org/2013/rmccue/trunk@2085 f69abe3c-2ee2-4550-9a6d-17bd458115be
Point the help URL to a more helpful one. Fixes #318

git-svn-id: http://gsoc.svn.wordpress.org/2013/rmccue/trunk@2086 f69abe3c-2ee2-4550-9a6d-17bd458115be