# Talk:One Times Square

The ads earn ~$25 million a year, and 100 million pedestrians pass through the site every year. Some people wonder how the ads could justify the expense. 
http://online.wsj.com/article/SB10001424127887323476304578199310470733342.html
http://news.slashdot.org/story/12/12/27/2318202/empty-times-square-building-generates-23-million-a-year-from-digital-ads

This review is transcluded from Talk:One Times Square/GA1. The edit link for this section can be used to add comments to the review.
Reviewer: Hahc21 (talk · contribs) 19:54, 17 January 2013 (UTC)

I will get to this soon. — ΛΧΣ21 19:55, 17 January 2013 (UTC)
History
"(The paper has since moved to The New York Times Building on nearby Eighth Avenue.)" Try to mix this into the prose; as it is, it looks awkward.
"At first it displayed major news headlines.." A comma after "first" is missing
"(announcing such major events as the surrender of Japan and the assassination of John F. Kennedy)" I believe that this is useless here.
"Newsday declined" Newsday was italicized previously, but not here.
"and also upgraded it to use more modern" the "also" here is not needed
"However, Dow Jones and Company stepped in to save the ticker," when? the same year? a year later?
"The Times sold the building to advertising executive and sign designer Douglas Leigh in 1961." At the end of the previous paragraph, you jump to 1963 and then to 1994. Then, here, you go back to 1961; if those are different ideas, it is okay, but I believe you should keep a timeline and not be jumping back and forth in time.
"Leigh then sold the building to Allied Chemical in 1963." You stated above that it was sold to Allied Chemical and it is implicit that it was The Times. Now this states that the Times sold it to Douglas Leigh and he then sold it to Allied Chemical. Try to make this clear in the previous paragraph and merge this info so that you don't repeat it.
I've revised all of the relevant portions here. ViperSnake151  Talk   06:46, 20 January 2013 (UTC)
I will continue the review this weekend. Sorry for taking a bit long, RL issues keep me busy in weekdays. — ΛΧΣ21 20:26, 24 January 2013 (UTC)
Comment In terms of coverage, would be great to have one paragraph in the article providing slightly more info about the architecture, such as the width of the Times Square facing facade, internal layout, vertical circulation, etc --ELEKHHT 06:44, 24 January 2013 (UTC)

From building to billboard
"Lehman Brothers sold One Times Square again" This means that the Lehman Brothers sold the building more than once, which seems to be incorrect.
"In filings surrounding the sale of the tower to Jamestown" I think that related is a better word than surrounding here
"(with a yearly average of over 100 million pedestrians—alongside its prominence in media coverage of New Year's festivities, which organizers estimate at being around 1 billion)" This claim needs a citation after the ")"
"Despite advertising becoming its primary use" --> "Despite being primarily used for advertising" to avoid tense issues.
"has still housed" still is unnecessary
"the area was home" what does "the area" mean here? the same three floors WB used?
— ΛΧΣ21 14:47, 28 January 2013 (UTC)

Did some adjustments. That entire sentence containing the "with a yearly average of over 100 million pedestrians—alongside its prominence in media coverage of New Year's festivities, which organizers estimate at being around 1 billion)" is also sourced by the WSJ article. ViperSnake151  Talk   04:03, 29 January 2013 (UTC)
Hmm. I think I am ready to pass now. I'd recommend taking the article to peer review if you plan to take this to FAC. Regards. — ΛΧΣ21 20:10, 7 February 2013 (UTC)

Some sources are missing author and date. Feel free to add them if you read them. I will restore broken or dead links myself. Doblecaña (talk) 17:23, 16 February 2016 (UTC)

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This article needs some attention re: the Good Article criteria. It's unclear from the lede who owns the building and what was housed there before it went vacant. The Lehman Brothers segment is shoved into the Billboards section rather than explained in the building history Sales section. And then it devolves into proseline for the final paragraphs. Overall needs some massaging to qualify as "well written" for GA purposes and a section on Construction/Design for breadth purposes. Posting here for feedback but otherwise looks like the article is due for WP:GAR. (not watching, please {{ping}}) czar 04:13, 30 November 2020 (UTC)

I have rearranged this article a bit, but it still needs a design section. From looking at the version that was promoted, it looks like there never was a design section to begin with. There is not too much info on construction and the Times' ownership, either, but I think that could be remedied relatively easily. – Epicgenius (talk) 12:59, 28 September 2021 (UTC)
I've added an architecture section and greatly expanded the history section with additional details. From the looks of it, this article might need a GAR anyway - not because it no longer meets the criteria, but because the current version of this article differs so greatly from the version that was promoted. – Epicgenius (talk) 20:14, 8 August 2022 (UTC)

While all the publicity of the Mark I zipper (1928-1963) claimed it was 14,800 bulbs, technically based on the measurements of the building frontage it couldn't have been.  Photos taken in daytime during World War II on the 43rd Street side showed a total of 720 bulbs, or an average of 60 per row (the Mark I zipper was 12 rows high), which is significant given that that side of the building was 20' from end to end.  By this calculation, the Broadway side (143' to the east) would have been 5,148 bulbs (average 429 per row), the 42nd Street side (58' 4-1/8" to the south) roughly 2,103 bulbs (average >175 per row) and the Seventh Avenue side (137' 11-3/4" to the west) approximately 4,965 bulbs (average <414 per row).  Which would amount to about 12,936 bulbs total.  The bulbs were generally separated by 4" from left to right, and 4.5" from top to bottom, slanted at about an angle of 9 - 9.5 degrees.
The other factor was in how many characters were on each side at one time, as seen in old photos.  Each character was spaced about 12.5 bulbs apart (50"), thus 4.8 characters on the 43rd Street side, 34.32 on the Broadway side, 14 on the 42nd Street side and 33.12 on the Seventh Avenue side.
To be sure, it was a remarkable achievement in terms of its construction and installation, and certainly not chicken feed, but not nearly as much as the publicity said. —Wbwn (talk) 20:08, 21 October 2023 (UTC)

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One Times Square at Night 2024.jpg
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