Title: The economics of chocolate /
Authors: Squicciarini, M.; Swinnen, Johan F. M.,
Date: 2016
Publisher: Oxford University Press,
Physical description: xxvi, 478 pages : black and white illustrations ; 24 cm
Language: English
LC classification: H
Abstract: This book, written by global experts, provides a comprehensive and topical analysis on the economics of chocolate. While the main approach is economic analysis, there are important contributions from other disciplines, including psychology, history, government, nutrition, and geography. The chapters are organized around several themes, including the history of cocoa and chocolate - from cocoa drinks in the Maya empire to the growing sales of Belgian chocolates in China; how governments have used cocoa and chocolate as a source of tax revenue and have regulated chocolate (and defined it by law) to protect consumers' health from fraud and industries from competition; how the poor cocoa producers in developing countries are linked through trade and multinational companies with rich consumers in industrialized countries; and how the rise of consumption in emerging markets (China, India, and Africa) is causing a major boom in global demand and prices, and a potential shortage of the world's chocolate.
Contents: The economics of chocolate : introduction and overview / Mara P. Squicciarini and Johan Swimmen -- A brief economic history of chocolate / Eline Poelmans and Johan Swinnen -- Chocolate consumption from the sixteenth century to the great chocolate boom / William G. Clarence-Smith -- From small chocolatiers to multinationals to sustainable sourcing : a historical review of the Swiss chocolate industry / Ingrid Fromm -- From pralines to multinationals : the economic history of Belgian chocolates / Maria Garrone, Hannah Pieters, and Johan Swinnen -- Chocolate consumption, manufacturing, and quality in Europe and North America / Heike C. Alberts and Julie Cidell -- Nutritional and health effects of chocolate / Stefania Moramarco and Loreto Nemi -- Health nudges : how behavioral engineering can reduce chocolate consumption / Sabrina Bruyneel and Siegfried Dewitte -- Chocolate brands and preferences of Chinese consumers / Di Mo, Scott Rozelle, and Linxiu Zhang --^ Consumers' willingness to pay for fair trade chocolate / Pieter Vlaeminck, Jana Vandoren, and Liesbet Vranken -- Sustaining supplies in smallholder-dominated value chains : corporate governance of the global cocoa sector / Niels Fold and Jeff Neilson -- Beyond fair trade : why are mainstream chocolate companies pursuing social and economic sustainability in cocoa sourcing? / Stephanie Barrientos -- Policy reform and supply chain governance : insights from Ghana, Côte d'Ivoire, and Ecuador / Sietze Vellema ... [et al.] -- Chocolate brands' communication of CSR in Germany / Nina Langen and Monika Hartmann -- Chocolate regulations / Giulia Meloni and Johan Swinnen -- The dynamics of the world cocoa price / Christopher L. Gilbert -- Concentration and price transmission in the cocoa-chocolate chain / Catherine Araujo Bonjean and Jean-François Brun -- Belgian chocolate exports : quality and reputation versus increased competition / Filip Abraham, Zuzanna Studnicka, and Jan Van Hove --^ The burgeoning chocolate market in China / Fan Li and Di Mo -- Hot chocolate in the cold : the economics and politics of chocolate in the former Soviet Union / Saule Burkitbayeva and Koen Deconinck -- Too hot to handle : the explosive growth of chocolate in India / Emma Janssen and Olivia Riera -- Back to the roots : growth in cocoa and chocolate consumption in Africa / Seneshaw Tamru and Johan Swinnen.
Subject headings (LCSH): Chocolate industry; Chocolate industry--Economic aspects.; Chocolate--Economic aspects.