Title: Successful sales management.
Authors: Simmons, Harry.
Date: 1952
Publisher: Prentice-Hall,
Physical description: xii, 419 pages : illustrations ; 24 cm
Language: English
LC classification: H
Contents: Marx, K. Preface to A contribution to the critique of political economy. From Capital. -- Freud, S. From The psychopathology of everyday life. -- De Saussure, F. From Course in general linguistics. -- Tynianov, Y. and Jakobson, R. Problems in the study of language and literature. -- Jakobson, R. Linguistics and poetics. -- Jakobson R. and Lévi-Strauss, C. Charles Baudelaire's "Les chats." -- Barthes, R. The structuralist activity. To write: an intransitive verb? -- Lévi-Strauss, C. The structural study of myth. Four winnebago myths. History and dialectic. -- Althusser, L. Marx's immense theoretical revolution. -- Foucault, M. The human sciences. -- Lacan, J. The insistence of the letter in the unconscious.
Subject headings (LCSH): Marketing.; Sales personnel; Selling.