Columbia subject headings:
Harvard subject headings:
Beer--Germany--Franconia--Marketing--History--Congresses.
Consumer behavior--Germany--Franconia--History--Congresses.
Consumption (Economics)--Germany--Franconia--History--Congresses.
Marketing--Germany--Franconia--History--Congresses.
Wine--Marketing--History--Congresses.
Princeton subject headings:
Consumer behavior--Germany.
Consumer goods--Germany.
Consumers' preferences--Germany.
Consumption (Economics)--Germany.