Patent ID: 10325266

Abstract:
Rewarding a first classification of purchasers of digital media is provided. Such a classification may include initial purchasers (e.g., purchasers of new items) and secondary purchasers (e.g., purchasers of previously used items). A digital medium is played on a digital device and a notification is sent to a server. The server identifies the user of the digital device based on a unique device identifier associated with the digital device and a stored association of that digital device with the user. The user is determined to belong to the first classification of purchasers of the digital medium based on a unique identifier associated with the digital medium. The user, belonging to the first classification of purchasers, is provided with access to a reward that is not generally accessible to users belonging to a second classification. Users that are identified as belonging to the second classification may be offered a chance to upgrade their classification and access the reward.