Project Manager: is there anything else at all it can do ? That 'cause that's that's fine . Just need to know so I can write it down . Okay um right I g I guess that's it , so we can now um  We can now have a little look at the the Excel sheet and price listing , and see if we need to um if we need to rethink anything at all .
User Interface: Mm-hmm .
Project Manager: So um for this first part here power-wise , have we got battery ?
Industrial Designer: The battery .
Project Manager: Do we have kinetic as well ?
Industrial Designer: No .
Project Manager: No . Okay ,
Industrial Designer: Um .
Project Manager: just battery .
Industrial Designer: We need an Project Manager: And that's because of cost restraints is it ?
Industrial Designer: Yep .
Project Manager: Okay
User Interface: Yeah .
Industrial Designer: Yeah advanced chip .
Project Manager: um what about the electronics here ?
Industrial Designer: We need an advanced chip I think , yep .
Project Manager: Advanced chip .
Industrial Designer: Let me just confirm that . Yes I think so . Yep .
Project Manager: Okay um the case , what does it mean by single and double , do you know ?
User Interface: Um I think single would just be sort of one sort of oval whereas double is this sort of thing .
Industrial Designer: Yeah .
Project Manager: So we want double-curved ?
Industrial Designer: Yep .
Project Manager: Okay . Um .
Industrial Designer: Plastic .
Project Manager: Is there any rubber at all in the buttons or any
Industrial Designer: I think we're gonna have to skip the rubber .
Project Manager: Okay ,
Industrial Designer: Um .
Project Manager: um and we wanted special colours didn't we ?
Industrial Designer: Yep .
Project Manager: So I'll have to put that Oh no wait we ho how many colours have we got there ?
Industrial Designer: For the case itself , one colour . It's one special colour .
Project Manager: Just one colour , okay .
Industrial Designer: 'Cause the case unit itself , the rest of our components go on top of it .
Project Manager: Okay so interface-wise , is it this third option we have , the two of them there ?
Marketing: Mm .
Industrial Designer: Yes . One and the L_C_ display .
Project Manager: Okay and then buttons , we have what , two colours ?
Industrial Designer: How many User Interface: Um we have um got some push buttons as well .
Marketing: Or even clear .
Industrial Designer: We've got push buttons as well .
Project Manager: Like uh oh wait so push button and integrated scroll wheel push
User Interface: 'Kay .
Project Manager: okay .
User Interface: So I reckon we've got one button for this thing 'cause it's just one big sheet of rubber .
Project Manager: Uh-huh .
User Interface: I'm not sure if that counts but Industrial Designer: Okay let's just be safe and put like say four buttons for that one .
Project Manager: Okay . Okay .
Industrial Designer: Okay um and maybe a special colour for the buttons , so maybe four again .
Project Manager: Four .
User Interface: You can see we're we're all very far beyond the Project Manager: So w why are we arriving at the number four ? Where does the number four come from ?
Industrial Designer: 'Cause that's one button by its the complexity of twelve buttons .
Project Manager: Okay right ,
Industrial Designer: So we're just estimating that yeah it would be less .
Project Manager: so we're writing down four . Okay . How about these ? Are we wanting them in Industrial Designer: No .
Project Manager: no they're just Industrial Designer: Yep .
Project Manager: is everything gonna be plastic ?
Industrial Designer: Yep .
Project Manager: Okay . So we're w w quite far over .
User Interface: Industrial Designer: Project Manager: Now we're gonna something's gonna have to go . Um we're at sixteen point eight and Marketing: Uh how mm-hmm how are we going to achieve this high-end product if Project Manager: Well we h something has to go to the tune of two point t three Euro ,
Marketing: We only have very sparse Project Manager: so let me see , what are we I mean Marketing: Two point three ? Four point three no ?
Project Manager: oh yes sorry , four point three . My maths is all out .
User Interface: Well we could take out ones by making it single curved , just fill in those bits .
Project Manager: Yeah .
Industrial Designer: How much would that save us ?
Marketing: And then where is the Project Manager: How much would that save us ?
Industrial Designer: That will only save you one .
User Interface: That is one .
Industrial Designer: The other thing could be that um you could take away the L_C_D_ panel and the advanced chip together ,
Project Manager: One .
Industrial Designer: um because when you do something on the T_V_ , the T_V_ responds and reacts as well ,
Marketing: Mm-hmm .
Industrial Designer: so the user could be looking at the T_V_ and pushing his thing so we may not need to User Interface: That's fair enough , yeah .
Industrial Designer: so when we scroll we need just some way to get the T_V_ to respond ,
Marketing: Mm-hmm . Mm-hmm .
Industrial Designer: which I think is a technically doable thing so Project Manager: Okay so Marketing: Mm-hmm .
Project Manager: So w what's our reviewed suggestion ?
Marketing: Mm-hmm .
Industrial Designer: Project Manager: Um take away the L_C_ display ?
Industrial Designer: Yep . And the advanced chip goes away as well .
Marketing: Mm-hmm .
Project Manager: To be replaced with a
Industrial Designer: Regular chip .
Project Manager: regular chip .
Industrial Designer: Yep . So what that means is that um Project Manager: Okay .
Marketing: Mm-hmm .
Project Manager: And so we've got point three to get rid of . Um and we ha where are the four the four push buttons are where exactly now ?
Industrial Designer: The twelve buttons that you see there .
Project Manager: Twelve buttons .
User Interface: That's um one piece of rubber but it's gonna have twelve button things underneath so Project Manager: Yeah .
Industrial Designer: Functionally you're gonna have to intercept So four is a good estimate for Project Manager: Do you think ?
Industrial Designer: Yeah , so you can't actually cut  It's like three times the number of buttons , four , eight , twelve .
Project Manager: Like is is that one big button or is it twelve buttons ,
Industrial Designer: It It needs to be more than one big button because if you open up your phone , underneath there's actually one button underneath , it's just that the panel itself is a single panel .
Project Manager: how can it be something in between ?
Marketing: Mm-hmm .
Project Manager: Mm . Okay
Marketing: Mm-hmm .
Project Manager: well we have point three to get rid of somewhere .
Industrial Designer: We just report that it has to be over budget ,
Project Manager: Mm .
Marketing: Industrial Designer: or the colours , you could take away s colours for th for the buttons .
Project Manager: No can do .
Marketing: Yeah we could just go with um User Interface: Yeah w
Industrial Designer: Normal coloured buttons .
Project Manager: Well do you want colour differentiation here ?
Industrial Designer: No that's not the button we're talking about .
User Interface: Um Industrial Designer: That's Project Manager: Oh yeah sorry yeah then . Industrial Designer: the buttons only refer to the pad so Project Manager: Right so Industrial Designer: Should we take that off uh ?
Project Manager: Ah .
User Interface: Industrial Designer: Hey it's back to the original .
Project Manager: That's it .
Marketing: Hmm .
Industrial Designer: Um so then these just become normal coloured buttons , so that might be some some way of cutting the cost .
Marketing: Mm-hmm . Mm .
Project Manager: Okay , ach that's a shame . Um right , so take away that completely ? Ah . And now we're under budget . So we do have point five Euro to play with if we wanted .
Marketing: User Interface: So I reckon Project Manager: Um Marketing: How about with embossing the logo , isn't that going to cost us some money ?
Project Manager: Doesn't say so . Marketing: Yeah . That's a freebie .
User Interface: Reckon that probably counts as a special form for the buttons .
Industrial Designer: Yeah .
Project Manager: Yeah that's a good idea . Just one ? Does that mean that one button has a special form or User Interface: I think there's just one button so
Project Manager: Yeah okay .
Industrial Designer: User Interface: handy .
Project Manager: Well well there we go . So I'm just gonna have to redraw this now . So we're not gonna have the L_C_D_ anymore , and we'll just gonna have an on t on the T_V_ it'll show you what you're doing , which I think is fair enough , and so this is gonna be one big thing here . Um .
Marketing: Was the goal in your in your prototype design that it be as low profile as possible ?
Industrial Designer: What do you mean by profile ?
Marketing: Sort of flat as possible .
User Interface: Yeah .
Industrial Designer: No .
User Interface: You see I envision it as being um quite deep
Marketing: Yeah .
User Interface: sort of deep enough to be comfy to hold in your hands rather than being wide and flat .
Marketing: Yeah that's what I was thinking , to
Industrial Designer: We didn't have enough Play-Doh to make it three D_ . Marketing: Sure , okay . Yeah alright yeah fair enough .
User Interface: Marketing: Okay , just thought I'd ask .
Industrial Designer: So there's one more dimension to the thing which we need to to add ,
Marketing: Mm-hmm .
Industrial Designer: and you might want to add in the report , length , width , and height .
Project Manager: Right okay .
Industrial Designer: Yeah .
Project Manager: So just to well to be thorough then , width-wise we're looking at about what three centimetres or something ?
Industrial Designer: Yeah .
Project Manager: Okay and then so height-wise Marketing: Hmm .
Project Manager: How how tall do you envisage it being ? About that big ?
Industrial Designer: Two .
User Interface: Yeah it works , yeah .
Project Manager: About two centimetres , okay .
Marketing: Two's not very high at all though .
Industrial Designer: This is about this is about two .
Marketing: Maybe a bit higher ?
Industrial Designer: Slightly more than two , so Marketing: Yeah .
User Interface: See , about that thick .
Project Manager: Okay . Ach , that is Marketing: Maybe closer to three even or two and a half .
Industrial Designer: Okay .
Project Manager: Yeah . Okay we'll s we'll say two point five . Okay um so we have it within cost anyway . Um so yeah project evaluation is this point . Um .
Marketing: Mm-hmm .
Project Manager: Right uh . Okay so can we close that ? This is what it's the final spec that it's gonna be . Someone is gonna have to Marketing: Mm-hmm .
Project Manager: yeah that's fine that's fine .
Marketing: Um it's probably just I dunno if it's worth getting into , but um just in in that we want this to be stylish , should we think a little bit more out of the box in terms of a button grid , because I've seen there's lots of devices out there that that instead of taking your standard nine nine square grid , and they have it sort of stylized or in different concept that that Industrial Designer: I think that's something that's very hard to catch ,
Marketing: Yeah .
Industrial Designer: so you you restrict the number of people who wanna try something .
Marketing: Sure , okay .
Industrial Designer: The the look and the colour is something which is cool ,
Marketing: Yeah , alright .
Industrial Designer: but I think that there's also that factor of if it's too unfamiliar
Marketing: Okay , sure .
Industrial Designer: then um because when you put it on the shelf Marketing: What about button shape ? Square buttons ?
Industrial Designer: Yeah button shape might be a good idea to change , rather than rather than positioning ,
Marketing: Okay .
Industrial Designer: 'cause I think positioning is we're kinda engrained into the the telephone kind of
Marketing: Yeah . Sure .
User Interface: Yeah .
Marketing: Yeah .
Project Manager: Okay .
Industrial Designer: pad .
Project Manager: Right um . So at this point we uh , let me see , discuss uh how satisfied we all are with um with these four points , with the room for creativity in the project , and leadership and teamwork , and the stuff we had around us I guess .
Marketing: Mm 'kay .
Project Manager: Um , let me see uh