Marketing: Yeah . Okay , so trend watching . Uh since we do put the fashion in electronics , it is kind of important how our product looks . So I guess we can go ahead and go to the next . So what they want . Right now customers want fancy versus functional . Um basically about fifty eight percent of what they like of the product that they want , describing like the in order of how much they want , fifty eight per cent of the decision of what it should look like , fancy versus functional , and then it has to also be technologically innovative , and yet easy to use . So the customer basically is confused . They don't know exactly what they want . They want us to tell them . Industrial Designer: They want everything , but simply .
Marketing: Yes . Exactly .
Industrial Designer: Okay .
Marketing: So we can go to next .
Project Manager: Mm 'kay .
Marketing: Okay . So in Milan and Paris recently the trends have been showing that clothing , shoes and furniture are basically just covered with fruits and vegetable patterns .
Project Manager: Industrial Designer: Marketing: So I don't know if we want to go with that um and also the spongy feel is in in contrast to last year . I don't know really , I mean I guess the spongy could relate to the buttons if we want to
Project Manager: Mm . Mm .
Marketing: rather than like a hard clicky button that you find on like some mobiles and stuff , you'd want like a softer touch . I mean do you guys know what I mean .
Project Manager: Right . Yes .
Industrial Designer: Yeah th
Marketing: Yeah . Um . But as for the fruits and vegetable patterns , I don't know if we really want to go with that , because it is just a trend ,
Project Manager: Right .
Marketing: and our product we want to stay around for much longer than just a few months ,
Project Manager: Right . People don't buy a new remote every so often .
Industrial Designer: I I can Marketing: because Yeah . I mean that could just be a Spring thing right now .
Industrial Designer: I can address some of that issue , I think , with uh my presentation .
Marketing: Okay . Awesome .
Project Manager: Okay .
Marketing: Um so design preferences , um we need easy to read like large buttons , clearly labelled so that , I mean 'cause we talked about that being a problem . Um and then also buttons illuminating upon touch , you said that in your design , with the bulb . Um and that could also tie in with the colour scheme . Uh we need the Real Reaction logo and colour scheme obviously . That's one of our key goals , we wanna promote our product .
User Interface: Marketing: And I was thinking about different types of designs and I came up with something . Actually right here . So what we could do is something like an old-fashioned telephone like this , where we put the buttons around , like we'd put a big on-off button or something else in the middle , I mean it could be the arrows or whatever for channel up and down , and then put the numbers around in like an old-fashioned dial shape . 'Cause then it'll appeal to older generation and like said retro's cool . So it's classically retro .
Project Manager: Hmm .
Marketing: So I mean that's just an idea if you guys like it .
Project Manager: Very good . I like it . Okay , ready for the next slide ?
Marketing: And , yep . And that's it .