User Interface: Mm . So uh first I will present the concept of user interface . Um there's three concepts in the user interface . So first one it's a Google controller . The second is a fancy controller . The last one is uh intelligent controller . So there are three concepts in our controller . Um n next I will explain one by one , the first is Google controller . Um , so I want the controller to be easy to use , but with sophisticated functions . So it's a combination of easy to use and um sophisticated functions . Uh this is a first concept of our controller . The second concept is a fancy controller , um so we want give the customers the impression that our controller is very attractive , um they can easy recognise our controller among a lot of products , so so the u the user f the the u user interface should be very very cute , very very g um
Industrial Designer: Mm .
Marketing: Mm .
Industrial Designer: A nice one .
User Interface: attractive . Such like this , there are several uh examples in the slides .
Project Manager: I'm not sure the one in the middle is very attractive .
Industrial Designer: Marketing: User Interface: Yeah , it's very , you know
Project Manager: It's very big ,
User Interface: if you're Project Manager: yeah .
User Interface: Yeah .
Marketing: User Interface: It's hard f i it's easy for you to remember it . Or to recognise it ,
Marketing: Project Manager:  Okay .
User Interface: yeah .
Project Manager: Yeah , why not . User Interface: Yeah . Yeah .
Project Manager: We'll have big discussion I suppose after that ,
Industrial Designer: Yeah . Yeah .
Project Manager: so .
User Interface: Yeah .
Marketing: Mm .
User Interface: So the last uh concept is intelligent . We want uh we want our controller to be smart ,
Industrial Designer: Mm-hmm .
Marketing: Mm .
User Interface: so maybe we should uh use um uh technology , such as speech recognition technology and gesture recognition technology , so we need to have coop some cooperation with some research institute on speech recognition and um gesture recognition . Um With this advanced features we I think we can attract a lot of user .
Project Manager: Okay . Something else ?
User Interface: Okay . No . There this is the three concepts of our controller .
Industrial Designer: Yeah .
Project Manager: I just have one question , because for the intelligent controller , you said that we can use the voice recognition or the gesture recognition ,
User Interface: Yeah . Yeah .
Project Manager: but as the um expert told us , most of the people want to use the remote control to zap t to zap between channels . Do you think they will be able to use gestures ?
User Interface: Yeah , so Project Manager: Because , if they do all the time the same gesture , as you said previously in the last meeting , maybe they will get injuries because of that ?
User Interface: Y
Marketing: Industrial Designer: Yeah . Maybe .
Project Manager: or if you say channel three channel three two three four six five , I think they will be bored after a while . You don't think so ?
User Interface: Uh I think some time it's very uh convenient to use voice interface and gesture interface than use button .
Project Manager: Yeah , sure .
User Interface: For example , if you cannot find your uh controller , you can just uh just just uh speak something such as , yeah , one two .
Project Manager: I
Industrial Designer: Oh yeah , that's a good that's a good point , so .
Project Manager: That's true . Industrial Designer: One and Project Manager: Yeah , but suppose you got a cold . You have a mute remote controller .
User Interface: Yeah .
Industrial Designer: Marketing: Mm .
User Interface: So you can use your gesture . That's no problem . Industrial Designer: Marketing: Yeah but how how is how risky is it to trust like speech recognition or gesture recognition ?
Project Manager: Broken arm ?
User Interface: For limited vocabulary speech recognition is very reliable and for s limited vocabulary gesture recognition is also very Marketing: Okay . Okay .
Project Manager: Yeah , but suppose you have a family watching T_V_ , and if they want to use their private remote control in the same time , do you think it will work ? Everybody wanting to change channel in the same time ?
User Interface: Yeah .
Industrial Designer: Yep . Marketing: But this this but this would never happen anyway .
Project Manager: Why ?
User Interface: Yeah , they cannot speak at the same time .
Project Manager: If you have one brother and one sister
Marketing: Yeah Project Manager: and they want to watch their favourite uh T_V_ programme ,
Marketing: Yeah , but the Project Manager: so they say oh channel four channel three channel four channel three all the time ,
Industrial Designer: Yeah but Yeah
User Interface: Yeah , it's very interesting . Marketing: Yeah but this Project Manager: so .
Industrial Designer: but the same can happen even with it you know this kind of remote control
Marketing: Yeah .
Industrial Designer: because the User Interface: Yeah .
Project Manager: Yeah ,
Marketing: I don't think it Project Manager: but you have the remote control , so maybe you can keep it f with you .
Industrial Designer: That's right .
Project Manager: You're not you're not obliged to share it .
Marketing: Oh , okay , okay , you mean it could be a problem for this kind of stuff .
Project Manager: Yeah , we can yeah .
User Interface: Yeah , that's that's the advantage of intelligent controller . Even you h you have the controller , I can I can say channel three ,
Industrial Designer: It's it's  Marketing: No .
User Interface: so it's c come to channel three ,
Marketing: No , but this is disadvant disadvantage .
User Interface: I don't have to  Project Manager: Yeah , I think it's a disadvantage .
User Interface: It's advantage .
Marketing: Yeah .
Industrial Designer: And mayb maybe we can have the switching mode to pass from you know voice controller to
Project Manager: Yeah , but one other question .
Industrial Designer: manual controllers , eh .
Project Manager: How how much will it cost ?
Industrial Designer: No , more expensive maybe .
User Interface: How much ?
Project Manager: Yeah . Because I suppose we need to do research to have something working .
User Interface: No no we we d we we just are use um Project Manager: Some some efficient .
Marketing: Uh if you if if you use the basic User Interface: No no we just um have some cooperation with some research institute , we don't have to do some basic research on this field .
Project Manager: So you think it won't cost an Not a lot for us ? Or ?
User Interface: Yeah , I think it's uh because uh this technology is uh um for limited wor or limited wor uh lexical recognition , it's very Project Manager: Yeah , but uh uh User Interface: it's uh yeah . It's Marketing: But it's it's changing how the remote control is gonna be built . Because then you need uh I mean this doesn't have uh the power to do recognition , for example .
Industrial Designer: Well y y you have also the language problem ,
User Interface: No it's uh Even for the f um because the the vocabulary the Industrial Designer: you know when you Project Manager: Mm-mm .
Industrial Designer: 'Cause it it have to be universal ,
Project Manager: Yeah . I agree with uh Industrial Designer: so .
User Interface: The vocabulary is very small , so that's not a problem .
Marketing: Yeah .
Project Manager: Yeah , but there is one problem that uh Baba talked about is the international
Industrial Designer: Yeah .
User Interface: Yeah .
Marketing: Industrial Designer: Project Manager: remote control . We need something that is international . Suppose we're we want to sell it in France .
User Interface: Yeah .
Project Manager: The recognition system will be able to understand French . If you want to go to England , it will be able to understand English ,
User Interface: Yeah .
Project Manager: so .
User Interface: Yeah , the key , the key um the key of our the key feature of our controller is that it's it has some some um adaptation
Marketing: Yeah , this could be downloaded by the web maybe , or Industrial Designer: Yeah but you know . The product The pro
User Interface: mechanism . It's It's it means when you when you sell this controller in China it's can recognise Chinese . It's r if you sell this controller in France it can recognise French .
Industrial Designer: It's a very smart , it's a very smart controller maybe Project Manager: Mm , okay .
Marketing: Yeah .
User Interface: Yeah ,
Project Manager: And with no increase in the pri production price of the remote control ?
User Interface: it's Industrial Designer: Oh yeah yeah yeah yeah . But User Interface: Because of this product uh this technology has already been developed .
Project Manager: Yeah , but how will you User Interface: So Industrial Designer: Yeah but the problem is how to s you know if this is a push button controller , you can send this con this remote control everywhere in the world , the same one .
User Interface: Yeah . Yeah .
Industrial Designer: If you have the language , you have to develop for each country .
Marketing: Mm .
User Interface: Oh n Yeah , yeah tha that's why we have to do language adaptation .
Industrial Designer: Yeah , but for each country you have to do one ,
User Interface: Yeah .
Industrial Designer: because uh the for example for Se User Interface: Even for each f for even for different family we have to do d yeah we would we have to do adaptation to Industrial Designer: Oh really ? That's  Project Manager: Oh .
Marketing: Yeah ,
Project Manager: Seems to be quite complex .
Marketing: but then w Yeah ,
Industrial Designer: Comple
User Interface: No , it's not so complex .
Marketing: we have to take care of the twelve Euros
Project Manager: And what about voice recognition , do we have microphones ?
Marketing: problem .
Project Manager: And where will be they ? Do you think if we're far from television it will work ?
User Interface: No no no it's not I think that's n that's not a problem because you you don't have to wear a microphone . It it just the microphone is embedded in the controller .
Project Manager: Yeah , but where is the controller ?
Marketing: Okay .
User Interface: Where is the controller ?
Project Manager: Yeah .
User Interface: It's in your family , in your home . Industrial Designer: Project Manager: Yeah , but we're Marketing: No , but then it's it's like this uh Project Manager: here it's uh an object . But here you say you want to use i uh s technology .
User Interface: Yeah . Yeah you can you can embed it uh microphone here .
Industrial Designer: A microphone maybe .
Project Manager: Yeah , but wha what is the use of voice or gesture recognition if you have a remote control li like this , if you have an object . If you want to use voice or gesture you need to be free , without any object .
Industrial Designer: To talk to the to the T_V_ maybe .
Project Manager: You just want to interact with television .
User Interface: Yeah yeah just you just put the controller here , then you
Industrial Designer: I if you say one , he switch to channel ,
User Interface: you use your command
Project Manager: Yeah ,
Industrial Designer: yeah .
User Interface: and you do s your gesture .
Project Manager: but you can lose it . User Interface: No no it's n y  if you lose it Industrial Designer: So well for example if it is somewhere in the room if i maybe if it is in the table there you can always say s channel one and the t the remote control gives the order to the T_V_ to switch to channel one .
Marketing: User Interface: Yeah .
Project Manager: Okay you so you can build a kind of black box
Industrial Designer: Devic
Project Manager: and put it on T_V_ and just to recognize gestures and voice .
Marketing: Yeah .
Industrial Designer: Yeah . Yeah . Yeah but so you need a camera and you know a microphone inside your remote control .
Project Manager: Ah .
User Interface: Yeah .
Marketing: But you would still have the buttons . Or is it do you think it should be only voice recognition and gesture recognition ? Or you you still have the possibility to use buttons ?
User Interface: think it we should give the uh flexibility to the user and we think Marketing: Okay , so you Project Manager: Yeah ,
User Interface: yeah .
Marketing: yeah .
User Interface: You can see they can switch form one modality to another .
Project Manager: Mm .
Marketing: Yeah , I dunno . It's a bit risky risky .
Project Manager: I think so .
Industrial Designer: Yeah .
User Interface: No ,
Project Manager: And maybe it will be quite User Interface: that's quite inter quite attractive .
Industrial Designer: But I think that , you know , switching from one country to to another will be a problem , so although y y
User Interface: Well , if you do language adaptation , there should be no problem . Marketing: Yeah ,
Industrial Designer: Yeah but i i Project Manager: Okay . Marketing: I dunno .
User Interface: We should have confidence in technology . Industrial Designer: Yeah , we should . Uh .
Project Manager: Hmm . So , what do you think ? We'll try the controllers you'd prefer .
Industrial Designer: Mm .
Marketing: What ?
Project Manager: Which kind of controller would you prefer to use , you as a remote control user ?
Marketing: If if I mean , uh I'm sure if the user pays the same price , he's happy to have recognition .
User Interface: More features , yeah .
Industrial Designer: Yeah , but Marketing: But if if if it like doubles uh
Industrial Designer: I think he need a control that is very reliable ,
Marketing: no one would would be interested .
Industrial Designer: so .
Project Manager: So I think it would be better not to do any intelligent controller and to stay with the Google controller or a fancy controller . Maybe try to mix the Google controller and the fancy controller ? Hmm ?
Industrial Designer: Yeah . Yeah .
User Interface: Project Manager: Just want to have something controller which is in a kind of intelligent controller , easy to use , sophisticated and fancy . You think it's possible ?
User Interface: Yeah but if if you stick to um stick to the first two parts . So what's the difference between our controller with other products in the market ? There's no k features of our controller , so is there is there any necessary to design new controller without any breakthrough features ?
Industrial Designer: Yeah .
Marketing: Yeah . No ,
User Interface: Would y would you replace your controller with a controller with similar function if you do not have some some function inside it that Marketing: I mean Industrial Designer: It's not really the we
Marketing: Y
Industrial Designer: we can add for example some function like for browsing in internet , so or something like that . But uh I think a user need User Interface: Yeah , you y that's a fun that's not the function of the controller , that's a function of T_V_ . You can replace your T_V_ with a new T_V_ with internet browsing function ,
Marketing: No ,
User Interface: but Marketing: but you need you need new remote controller then . Because if you wanna browse internet or , I don't know , if you wanna type something ,
Industrial Designer: Don't have a the the Yeah
User Interface: Okay .
Marketing: or Industrial Designer: if we can send email from it .
User Interface: But it's not the only the problem only the issue of controller , it's it's also the issue of the T_V_ .
Marketing: No . No .
Industrial Designer: Because the p the problem I can see with with the voice or the gesture itself wh what can happen in a family i i for example if Marketing: Cause for example yeah .
User Interface: Yeah , but we do we do we we we cannot rely one hundred percent on these features to u to use the controller ,
Marketing: Yeah .
Project Manager: Yeah , but uh we want so
User Interface: but with the features of our controller such as you have the feature of voice recognition in your mobile but you seldom use it , your mobile , but you when you choose a new mobile , you choose the one with voice recognition .
Marketing: Yeah , you wou you would User Interface: That's Marketing: True .
User Interface: the feature is not one hundred percent reliable , but it's a feature to distinguish our product from our from other products .
Project Manager: Yeah , but w we we want something th that works all the time , every day , every hour , for everyone .
Industrial Designer: Yeah User Interface: Yeah .
Industrial Designer: And for all the person of the family maybe ,
User Interface: Yeah , uh Project Manager: You don't need to tune it .
Industrial Designer: so , yeah .
User Interface: Yeah , if if if if you're if you ar if you already have a product it works one hundred percent reliable , would you replace it with another one ?
Project Manager: Yeah , why not ? If it's Marketing: I mean , for example the goo y
Industrial Designer: Because you have new Marketing: you say we would we would to have a Google-like controller .
User Interface: Yeah . Yeah .
Marketing: I don't see how adding speech or gesture recognition would make the remote control look more like Google . Google is is simple , works fine ,
User Interface: Yeah .
Marketing: so I I guess if can have a remote control that is really basic , simple and works fine , it's already a lot .
User Interface: Yeah . Oh yes , but there's no big difference between the traditional controller .
Marketing: Uh thi this I mean , the user is not only interested in having speech or gesture recognition
User Interface: The then nn
Marketing: or User Interface: no .
Marketing: if he has something that works fine and is really fancy , looks nice and it's easy easy to use , easy to use .
User Interface: Tha
Project Manager: Not too expensive too .
User Interface: But the there's there's n there's n not enough motivation for them to replace their old controller with a new one if there's no key feature in the new controller .
Marketing: See  User Interface: That's the same Marketing: That's the problem ,
User Interface: yeah .
Marketing: yeah . I mean , I I know it's more interesting to develop a remote controller with speech and gesture and whatever .
Industrial Designer: Ye User Interface: Yeah .
Marketing: But you have to think , the user is the one who gonna buy the product
User Interface: Yeah .
Marketing: and so .
Project Manager: Okay . So
Marketing: I mean , that's the point .