A: um to something that we can we can see
A: and um Andrew n can go away and th th think about how we can uh actually market this as a concept and not j not just a uh um a a simple remote control .
D: Uh can I just get some things clear just for my sake .
A: Yeah , certainly , of course .
D: Our energy source is gonna be
A: I think I think we decided that we're gonna for
D: long term .
A: for simplicity of , you know , manufacturing and uh maintenance that we will go for a a long term battery source um ,
B: Mm .
D: Cool . Uh A: I A: you know ,
A: on the basis that um that ,
A: you know ,
A: if we're going for making it a fashion statement , then uh people are more likely to change it anyway uh before i it runs out
A: and um make an assumption that we we can aim for a battery that will last most people for uh we'll say at least five five ten years
D: B: Yeah .
A: and that we'll w we will guarantee it for for five years um .
D: And we're having a custom chip ?
A: We're having a a custom chip ,
A: but given the the we've cut the functions down ,
A: um that will hopefully not be too problematic ,
A: but given that um technol technological innovation is important ,
B:  A: then we need to ,
A: I'll say it again , technologically innovate .
D: A: Um and uh
A: we we , know , we must resist any efforts to uh to try and water that down um .
D: And interchangeable case ?
A: I i interchangeable case seems to be um um important to the concept .
B: Mm .
A: Um it it should be cheap , you know , if if we avoid any , you know , electrical connections .
C: Yeah .
B: Mm .
A: And uh i you know ,
A: i if we can come up with some way of of allowing people to actually personalise it uh to whatever they want , then uh I mean uh uh this is totally new .
D: Mm , mm-hmm .
A: We d we don't know whether
A: that to what extent people do it or not ,
A: but if they've at least got a a good selection of um covers that they can use anyway ,
A: and uh and if if we can keep them , you know , rolling ,
A: then uh A: you know ,
A: so they can get them in the supermarket when they go down to um a any of the famous supermarkets ,
B: D: A: I won't mention any mention any names ,
C: A: um it's uh it's good for the supermarket
A: and it's good for us
A: and it hopefully makes them feel better .
D: And uh are we gonna have it il being illuminated from inside onto the buttons or A: Um the that I mean that's A: no ,
A: because we've got so few buttons
A: that it that actually makes that redundant .
C: Yeah , I think so too .
B: Mm , does actually , yeah , yeah .
D: Cool .
C: Yeah ,
C: and especially for making them so like different and B: Mm different to feel ,
A: Yeah , yeah .
B: yeah , yeah .
C: Yeah .
A: And the A: you know ,
A: that that solves one of the problems of b of battery life ,
B: Mm-hmm . Yep , yeah .
A: 'cause that would well that would clobber the battery life ,
C: Yeah .
A: so no ,
B: Mm-hmm .
A: I mean given the nature of the buttons we're having , it's actually uh uh unnecessary I think .
C: Yeah .
C: Yeah .
B: Mm-hmm .
D: Are we having it that it's any angle , or is it just A: As uh as wide
B: Yeah .
D: As wide as possible .
A: cer certainly wider angle than than current ,
A: so that if you're holding it , you know , anyway like you're likely to and uh it's uh you know , i i it will work most of the time um .
C: Like this or like this .
B: Mm yeah .
A: Not like my my mum who points it at the ceiling and wonders why the th th the television doesn't work .
B: C:  A: Um yeah , I mean
A: I d I th
A: I sorta envisaged that if if this was the the thing , then sort of the the whole of the top would be the uh the infrared uh .
C: Yeah ,
B: Mm-hmm .
C: kinda like this whole B: Yeah , mm .
C: So you could use like this and it would go .
A: Um so B: Mm .
A: Yeah ,
A: 'cause I mean the r reality is people are  they're gonna be looking at the television whilst they're using it , the chances are ,
A: so if if they're holding it anyway , the they're reasonably likely to be holding it to use it ,
C: Yeah .
A: then uh then that that's the sort of coverage that we want .
C: Yeah .
A: Um okay ,
A: d
A: we're all clear where we go from here .
C: Yep .
B: Yep ,
B: sounds good .
D: Mm-hmm .
A: Okay , so
A: thank you very much indeed
B: 'Kay .
A: and I'll s see you all again in thirty minutes .
C: Okay .
B: 'Kay .