Industrial Designer: Project Manager: So in last meeting we have discussed the conceptual design and we asked you to prepare a prototype for the for the remote control .
User Interface: Okay .
Industrial Designer: Marketing: Project Manager: So . So let's see the what did you prepare .
User Interface: Yeah , so can you go out to the shared folder ? Mm the shared folder .
Project Manager: Sh share folder for th your presentation ?
User Interface: Yes . We have a presentation .
Project Manager: Because I have here Industrial Designer: User Interface: Uh  So I got the participant uh three . W uh . Three . It's the final design , yeah .
Project Manager: Okay just one .
Industrial Designer: User Interface: S so so I discussed with Guillaume .
Industrial Designer: Mm . Yeah .
User Interface: Right . And uh so we have  and we we are both agreed on some two versions of the prototypes , because we were no not decided whether we wanted to have an L_C_D_ or not because it's too expensive . So we come up with two versions . One with and one without L_C_D_s . Um but both comes with a charger and then detachable and uh or control module . And detachable big buttons for all people um . So .
Industrial Designer: S okay so I'll show you the the two prototypes . Here we have the first one with the beautiful uh L_C_D_ um display . You you can s here . And you can uh just um browse into the the navigation menu by uh joystick joystick-like uh button .
User Interface: Mm .
Industrial Designer: You can uh choose the direction and if you just push on it it's considered like a enter function .
User Interface: Mm . Mm-hmm .
Industrial Designer: You have on the mm on the side here the microphone for the for the speech recognition system here .
User Interface: Industrial Designer: And here the the switch that control if you want Project Manager: Why you why you you put it in the the side ?
Industrial Designer: Well I I I think uh it's the Project Manager: It's not a good place maybe .
Industrial Designer: Yeah but User Interface: No i i it's the all around camer uh microphone isn't it . The the microphone picks up the speeches from anywhere .
Industrial Designer: Yeah .
Marketing: Is it an only a single mic or a microphone array ?
Industrial Designer: Well so it's a microphone array .
User Interface: Project Manager: Oh it's very costly , microphone array .
Marketing: Mm-hmm .
Industrial Designer: No
User Interface: Yeah Industrial Designer: it's just a single microphone , and you I I think uh we we put it here because I think when you when you are browsing your L_C_D_ you will be close to User Interface: Mm .
Marketing: Yeah .
Industrial Designer: well it's better to to to place it here th than here , for instance .
User Interface: Yeah yeah .
Marketing: Okay .
Industrial Designer: And here is a little switch that control if you want the the speaker uh recognition system to um to be on or off . And uh so this remote control comes up with its charger .
Project Manager: How much does it cost this one ?
Industrial Designer: Well this this prototype is um made for about uh well fi fi fifteen fifteen dollars
User Interface: For the Project Manager: Fifteen dollars ?
User Interface: Yeah .
Industrial Designer: fifteen dollars ,
Project Manager: Ah it's above it's above the budget .
Industrial Designer: but uh well it's not it's not uh yeah , but uh it's just a prototype and if we uh if we optimises the um the uh voila .
Marketing: The cost would be le reduced .
Industrial Designer: Yeah the and the the production costs we we can achieve uh about ten dollars . User Interface: Mm . Hmm .
Project Manager: How many b battery is there ?
Industrial Designer: How many , excuse me ?
Project Manager: Battery .
Industrial Designer: Well uh f battery , we use uh about uh User Interface: Is it n the two A_A_s batteries in it .
Industrial Designer: Yeah .
User Interface: A_A_ rechargeable batteries .
Industrial Designer: Rechargeable of course ,
User Interface: Yeah rechargeable batteries .
Industrial Designer: because we have the charger .
User Interface: We have the charger so it's no problem .
Industrial Designer: Yeah and you just Project Manager: So one one battery ?
Industrial Designer: On uh yeah one battery .
Marketing: Is that two or one ?
User Interface: Project Manager: It's kinetic reserve .
User Interface: Actually uh it's a flexible thing .
Industrial Designer: Marketing: User Interface: You just n uh Marketing: Now what is the whole day rating for that ?
Industrial Designer: The excuse me ?
Marketing: Whole day's rating .
User Interface: Marketing: What type of battery ?
Industrial Designer: Oh yeah it's just a r uh simple battery a rechargeable uh User Interface: Yeah yeah .
Industrial Designer: if you uh like it's exist .
Marketing: Something like a two A_ , A_ three size batteries ?
Industrial Designer: Yeah .
User Interface: Yeah .
Marketing: Mm-hmm .
Industrial Designer: So and if you want to charge the battery you just put the remote control like that to plug in the the charger
User Interface: Yeah . Yeah .
Industrial Designer: and uh leave it uh alone , it's alright .
User Interface: Mm . At uh yeah .
Industrial Designer: Then the next time you pick it , oh
Project Manager: Industrial Designer: it works .
User Interface: I forgot to tell you there is only a single button there , b this button Industrial Designer: Yeah just explain the button uh Norman .
User Interface: yeah alright . This button is like the mouse is like a joystick ,
Industrial Designer: User Interface: you can move in three hundred and sixty degrees of direction so you can make a turn and it the additi functions associated to all the actions you ma you have a click you have a double click all in a single button .
Project Manager: Mm .
Industrial Designer: User Interface: You can move up , down , left , right , or you can do a swing . So a swing to the left , a swing to the right defines other functions . So even though it's a single button , but it is pretty s flexible because of the three hundred and sixty degree movement .
Marketing: And the L_C_D_ is this one , on the remote ?
User Interface: Yeah . This is the version y that comes with L_C_D_ .
Industrial Designer: Yep .
Marketing: Yeah .
User Interface: Here I present another version without the L_C_D_ .
Industrial Designer: Project Manager: I think it's not a good idea because after maybe one or two months of function is getting destroyed .
User Interface: Mm .
Project Manager: If you
User Interface: Uh okay this is new prototype uh .
Project Manager:  Industrial Designer: Yeah it's Project Manager: Industrial Designer: So we have the the second version also with the different uh button configuration . The second version is also simpler , we d uh we had just uh I have to put the microphone also .
User Interface: Yeah yeah .
Marketing: Industrial Designer: So basically th it's the same uh Marketing: Uh-huh and also the switch .
Project Manager: Industrial Designer: yeah .
Marketing: Okay .
Industrial Designer: Basically it's the same uh things uh uh as uh I presented before . But here we have uh we have uh four buttons for navigation . Press one button uh acting as a a enter button .
User Interface: Mm . Industrial Designer: So um yeah according to what you said it's more robust to the user .
Project Manager: Mm-hmm .
User Interface: Marketing: Mm-hmm .
Industrial Designer: And uh it's also cheaper to produce . We can produce uh such remote control for about uh four dollars . Project Manager: No four dollars , it's  good . User Interface: Marketing: And I think you forgot a point here to have an button to find the charger ,
User Interface: Oh no
Marketing: because that's a major that's a User Interface: th actually th we'll come to that point in our Industrial Designer: Yeah it's it's it's embed in the uh speech recognition system .
User Interface: Yeah .
Marketing: Okay
Industrial Designer: So Marketing: and if you disable speech recognition system then ?
User Interface: W w I'll I'll come to that point later on .
Industrial Designer: so Norman will explain to you .
Marketing: Mm hmm hmm hmm hmm hmm .
Project Manager: And we will we will serve the charger with this ?
User Interface: Yeah .
Marketing: Okay .
Industrial Designer: Yeah yeah of course mm .
User Interface: Th they either these with the uh the the charger any
Project Manager: With the remote control .
User Interface: in either versions you they they ha they use the same charger yeah .
Project Manager: Okay so the price of the charger included in the User Interface: Uh it's a standard module so you should get it for a cheap price uh .
Project Manager: Industrial Designer:  Thank thank you .
Project Manager: Mm-hmm . Industrial Designer: And so mm-hmm .
User Interface: It's that same charger that you can use for the hand-phone but uh again depends on the types . I think we have to investigate more on that , but  Project Manager: The price should be below twelve and a half Euro .
User Interface: Yeah . Yeah
Project Manager: Well that's so User Interface: but as the Marketing Manager says , people is willing to people are willing to pay more for good design .
Project Manager: We have we have just  Marketing: Yeah people are willing to pay more ,
User Interface: Industrial Designer: Marketing: but the company is not willing to invest more at the moment .
Project Manager: The price of selling is twenty five Euros .
User Interface: Yeah . Yeah . Mm-hmm .
Project Manager: And the price of production User Interface: Industrial Designer: Alright please uh go on Norman with the special features .
Marketing: Or uh User Interface: Yeah we'll we'll come up to that , the the the thing that makes this the controller cheap is that it is modular so you want more function you pay more . If you want less function i i if you want a reasonable price you pay for the functions that you add on to the system ,
Marketing: User Interface: so is uh modular .
Project Manager: That's for this basis function and if you want more you pay more .
User Interface: Yeah yeah ,
Project Manager: User Interface: for example the L_C_D_ , you can take it you can put it put it back in , or you can use the other one ,
Marketing: Something like customised . Yeah
Project Manager: Yeah .
User Interface: or the speech recogniser with the microphone yeah yeah .
Industrial Designer: User Interface: You want a microphone to put in the speech recogniser you don't wan you pay less for the system you see .
Industrial Designer: Project Manager: Okay .
Marketing: Mm hmm hmm hmm .
Project Manager: User Interface: So Marketing: Hmm okay .
User Interface: It's pretty flexible in the yeah price .
Industrial Designer: You also have the the the two other modules for the parental control
Project Manager: But User Interface: Uh yeah yeah you should present that .
Industrial Designer: that that you ca you can add up to the to your remote control
Marketing: And this is other one ?
User Interface: Industrial Designer: i i if you uh if you want to to have more more power on what you do , and uh which channel you want to choose and so on .
User Interface: Yeah .
Industrial Designer: H here is just the the the module for the kids and th if the parents want to watch T_V_ , up they come up with their modules ,
Marketing: Mm hmm hmm hmm .
Industrial Designer: they just plug in it
User Interface: Yeah Industrial Designer: and they can have all the control they want here .
User Interface: Mm .
Industrial Designer: We also have this module for uh old people with big buttons , clearly labelled ,
User Interface: Hmm . Industrial Designer: and it acts like the previous one ,
User Interface: Yeah .
Industrial Designer: you just plug in and it works .
User Interface: Yeah Marketing: Mm-hmm .
User Interface: the i the idea the the conceptual idea is that simplicity and powerful . Simplicity meaning that we have few buttons , powerful is that all the controls with the one you saw we saw earlier in the meetings with lots of buttons n but here you only have few buttons but you retain the mm the same powerful functionalities . But in addition with simplicity . So that's the best idea , the cond that that's our uh an innovation um uh i in this uh design here .
Project Manager: Mm-hmm .
User Interface: Okay now we come to other important features that I did not tell you . The first one is the speech recogniser , again it's detachable or add-on . And then we also have security feature for example this here oop Industrial Designer: User Interface: it's very robust , it doesn't break and the material , what's the material again ?
Industrial Designer: The titanium
Project Manager: Titanium .
Industrial Designer: and so it's very uh User Interface: Again uh and the battery life is uh is an is an endurable one , again because this is A_A_ batteries you can choose the types of battery you want .
Marketing: Yeah that's fine .
User Interface: Lithium-ion may be a good one , but you can replace it with cheaper one , again you pay for what you get , and then um y the other p points are robust and misplacement reminder . So when you finish watching your T_V_ and you the you t you turn off the T_V_ , uh and then there's this message coming out that uh please put that back to the charger , so so that's the or is it Marketing: Okay .
User Interface: that's the reminder part . Yeah and um And it also use a programmable channel and vocabulary , so we didn't define the vocabulary so it's up to the user to define
Marketing: Mm hmm hmm hmm .
User Interface: so sorry ? Project Manager: Industrial Designer: Marketing: User Interface: And then uh because of the chil because children are using the device so we have also a a of T_V_ programmes by genre , and this can be used by the adult or by the children . So instead of choosing the channel you are choosing the T_V_ contents of the night . So it's pretty powerful , and that's that's why the num buttons are reduced , because of this feature . Yeah . And and for the materials that is cheap to produce I think uh it's quite clear from yeah .
Project Manager: User Interface: And also like the and the fancy designs yeah .
Project Manager: What what's User Interface: Maybe we can improve more on the design but Project Manager: Maybe yeah .
Industrial Designer: Project Manager: What's the price to p to produce ?
User Interface: uh this is the  Industrial Designer: Well so the price to produce For uh the simplest one , say we start from four dollars to produce such a device .
Project Manager: With with with the charge ?
Industrial Designer: Uh it's about it The without without the charger
Marketing: With the charger ?
Project Manager: Okay .
User Interface: Yeah Industrial Designer: it's about uh well two dollars to produce uh the microphone and speech recognition systems .
User Interface: Industrial Designer: Two dollars for the uh for the add-on modules , and finally three dollars for the charger . So if you uh sum up uh everything wi with the L_C_D_ , which costs two dollar , you have two plus four plus four plus two plus two .
User Interface: Yeah .
Project Manager: We don't have charger .  Marketing: I think we can use Excel .
Industrial Designer: It's about  Project Manager: We don't have all the options .
Industrial Designer: so the total cost if you if you want all the fuct functionalities will be about uh fifteen dollars .
Project Manager: Charger we don't have charger here either .
User Interface: Yeah .
Project Manager: No it's
Industrial Designer: But it's just if you want all functionalities .
Project Manager: it's below the the the budget .
User Interface: Yeah .
Industrial Designer: Excuse me ?
Project Manager: It's below the bu the budget .
User Interface: Marketing: Yeah it's a nice input
Project Manager: We Marketing: but we have an other inputs from the l public demands .
Project Manager: Marketing: I think we will just have a rough look and then we can make our statements , and we can finalise the product based on this discu
User Interface: Yeah .
Industrial Designer: Yeah .

Summary: Industrial Designer and User Interface gave a presentation about two versions of the prototype, one with and one without LCD. As for the one with LCD, users could choose the direction and if they pushed on it, it's considered like an enter function. There was also a button which was like a mouse. This prototype had microphone arrays for the speech recognition system and switch for controlling. The remote control needed rechargeable batteries, but the type and the number of batteries were not sure. This prototype cost fifteen dollars and it was high above the budget. The second prototype was basically the same as the first one. However, it used buttons to navigate and enter. This one cost four dollars. The remote control had different modules for different groups of people. The set might use a material like titanium or lithium. User Interface said that features which cost much could be optional so the price could be flexible. Project Manager said that the cost of the whole second plan was below the budget.