Johnny Valentine
Overall, there were 63 reigns among 29 wrestlers. Fifteen of those reigns occurred while the title was called the "NWA Eastern Heavyweight Championship" while 46 reigns occurred under the "NWA Mid-Atlantic Heavyweight Championship" name. Johnny Valentine ranks first in combined reigns by the length of 504 days with 2 reigns total. Wahoo McDaniel had the most reigns with seven. Ken Patera's second reign was the longest in the title's history at 334 days. All title changes occurred at JCP–promoted events: live events, pay-per-view events, and on televised events that aired on broadcast delay.