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FRÏS vodka was launched in the US in 1989 by Danish Distillers and Hiram Walker Distillers (Canada/US). Danish Distillers was sold in 1999 to V&amp;S Group, which was then acquired by Pernod Ricard Group in 2008. In 2016, the Sazerac Company acquired FRIS from Pernod Ricard.