Net neutrality
Social media platforms had a large role on engaging the public in the debate surrounding net neutrality. Popular websites such as Tumblr, Vimeo, and Reddit also participated in the Internet slowdown on September 10, 2014, which the organization said was the largest sustained (lasting more than a single day) online protest effort in history. On January 26, 2015, popular blogging site Tumblr placed links to group Fight For The Future, a net neutrality advocacy group. The website displayed a countdown to the FCC vote on Title II on February 26, 2015. This was part of a widespread Internet campaign to sway congressional opinion and encourage users to call or submit comments to congressional representatives. Net neutrality advocacy groups such as Save the Internet coalition and Battle for the Net responded to the 2015 FCC ruling by calling for defense of the new net neutrality rules.