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Several other people were involved with the telecast and its promotion including show main sponsor Nokia's managing director Burhandun Qurreshi, while ZONG and L'Oréal served as a secondary sponsors. ARY team and crew designed 200-high feet stage in an open air at Golf club, while ARY Group spend Rs 80 million for the event. Winners with the ARY Trophy were awarded with Nokia mobile set. Television personality and actress Mawra Hocane hosted the Red carpet of ceremony.