한국일보
The Baeksang Arts Awards (), also known as the Paeksang Arts Awards, are awards for excellence in film, television and theatre in South Korea. The awards were first introduced in 1965 by Chang Key-young, the founder of "Hankook Ilbo" newspaper, whose pen name was "Baeksang". It was established for the development of Korean popular culture and art and for enhancing the morale of artists. They are regarded as one of the most prestigious entertainment awards in South Korea.