Yesterday and Today
WLYT featured a "70's Flashback Weekend" every weekend since late 2004 through 2005, but discontinued this tradition after the slogan changed from "Continuous Lite Favorites" to "The Best Variety of Yesterday and Today". The station played Christmas music annually, with 'preview weekends' from early November through Thanksgiving, then a 24-hour Christmas format from Thanksgiving through Christmas Day. WLYT's main competitor was CBS Radio's WKQC. WLYT had changed its slogan from "The Best Variety of Yesterday and Today" to "The Bright New Sound of Lite 102.9" in 2011.