Société suisse de radiodiffusion et télévision
In 1978 the radio channels started stereo transmissions. In 1983 the Federal Council relaxed the Swiss media legislation to permit local private and commercial radio channels. SRG SSR countered this threat by launching its third set of channels, aimed at a younger audience. In 1991 SRG SSR underwent a wide-ranging restructuring. The enterprise organised itself as a private industry association, structured as a holding company under Swiss company law. The name, SRG SSR idée suisse, was introduced in 1999. In 1992 Radio Rumantsch was separated from the German-language radio broadcaster, that had housed the Romansh broadcasting activities since 1938, and in 1994 the Romansh TV activities were moved over as well and the Romansh company renamed itself Radio e Televisiun Rumantscha.