Music Fair
Together with partners Lee Guber and Shelly Gross, he opened the Valley Forge Music Fair in Devon, Pennsylvania in 1955, featuring such shows as its inaugural production of "The King and I". Originally housed in a tent, a building was constructed on the site as a theater. Opened on an investment of $100,000, the business brought in a profit of about $50,000 their first summer, leading to the establishment of the Westbury Music Fair in Westbury, New York and other locations in Cherry Hill, New Jersey, and near both Baltimore and Washington, D.C., employing 2,000 performers and musicians at their peak.