TS Entertainment
On January 8, 2011, B.A.P aired its fictional documentary show entitled "Ta-Dah It's B.A.P" on SBS MTV. The documentary is based on the story of how six alien beings (B.A.P), who decide to become singers in order to dominate Earth, deal with adapting the life of a K-Pop idol. Early episodes of the show featured behind the scenes footage of B.A.P's recording session and music video set of "Warrior". On January 18, 2012, TS Entertainment announced that "Warrior" will be the name of their debut song. On January 19, 2012, TS Entertainment released the music video teaser for "Warrior". TS Entertainment wanted to debut B.A.P with a different musical direction unlike the "typical boy band route", thus coming up with the idea of dealing with the "heavy issues of our society". On March 26, 2012, B.A.P officially released "Warrior" on various online music sites. A representative from TS Entertainment described "Warrior" as "a feast of splendid and grand sound combined with heart-throbbing rap and vocals".