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The plant is found in the wild near Machu Picchu and nearby areas in Peru, where it is known as "gallo-gallo", meaning "rooster" after the rooster-like red comb, crest and wattles of the flower. The plant was named in honour of Harry Veitch, of the Veitch Nurseries family, by whose plant-hunters it was discovered in 1867, and who imported, cultivated, and first flowered this species.