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Ubisoft announced in July 2009 that it was establishing a Toronto-based development studio. Yannis Mallat, the chief executive officer (CEO) of Ubisoft Montreal, was to become Ubisoft Toronto's CEO, while the government of Ontario was to invest over a course of 10 years to create up to 800 jobs. Unlike other Ubisoft studios, Ubisoft Toronto was immediately allowed to lead development of its games, whereas others start by only supporting larger studios like Ubisoft Montreal, though Ubisoft Toronto also served to support Montreal as part of its initial role as a sister studio.