Korean Wave
State-funded trade promotion organisations KOTRA and KOFICE publish together an annual index measuring the global reach of the Korean Wave in specific countries. The index is calculated by a combination of export data and public surveys. In 2019, public surveys were conducted across 17 countries. The results shown below indicate that the period of high growth of the Korean wave exist in countries across regions, with its main popularity currently hovering in the middle, except for Japan, the Korean wave is growing.