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On the September 26 edition of "SmackDown", Big Show defeated Rusev by disqualification after Rusev hit Big Show with a Russian flag. On the September 29 edition of "Raw", Big Show attacked Rusev and tore down a Russian flag. On the October 3 edition of "Smackdown", Rusev attacked Big Show. On the October 13 edition of "Raw", Rusev defeated Big Show by disqualification after Mark Henry attacked Rusev. On October 14, WWE.com announced that Big Show would face Rusev at Hell in a Cell.