リテックス・ロヴェチ
Born in General Toshevo, Dobrich Province, Genchev started playing with PFC Dobrudzha Dobrich, switching to PFC Litex Lovech in 1982 for another sole season. In the following year he established himself in the Bulgarian A Football Group, with FC Lokomotiv Gorna Oryahovitsa and F.C. Etar, where he played three 1/2 and four 1/2 years respectively.