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Ross was cast as a Native American woman in Universal's western film "Tell Them Willie Boy Is Here" (1969), starring Robert Redford. In August 1968, she signed a new contract with Universal to make two films a year for seven years. She turned down several roles (including Jacqueline Bisset's role in "Bullitt") before accepting the part of Etta Place in "Butch Cassidy and the Sundance Kid" (1969), co-starring Paul Newman and Robert Redford, which was another massive commercial hit. She was paid $175,000 for her performance in the film. For her roles in both "Tell Them Willie Boy is Here" and "Butch Cassidy and the Sundance Kid", Ross won the BAFTA Award for Best Actress. After completing "Butch Cassidy and the Sundance Kid", Ross married the film's cinematographer, three-time Oscar-winner Conrad Hall.