Murder, Inc.
After helping Def Jam with the success of DMX and Jay-Z, Russell Simmons gave Irv Gotti his own label under Def Jam. While watching "Biography" on A&amp;E during gangster week, a Murder, Inc. logo appeared on the screen and Irv Gotti decided to use the name for his label because Murder, Inc. put out hits for murder and Irv wanted to put out hit records.